Here are the top 10 e-commerce startups in India, showcasing a mix of B2B and B2C platforms that have significantly impacted the market:
1. Udaan
Udaan is a leading B2B e-commerce platform founded in 2016, headquartered in Bangalore, India. It connects manufacturers, wholesalers, and retailers across diverse categories such as electronics, FMCG, and pharmaceuticals. Udaan simplifies supply chain management, offers competitive bulk purchasing prices, and provides credit facilities to retailers. With a valuation of $3.1 billion, Udaan is backed by notable investors like GGV Capital, DST Global, and Tencent.
| Feature | Details |
|---|---|
| Overview | A leading B2B e-commerce platform. |
| Founded | 2016 |
| Headquarters | Bangalore |
| Categories | Electronics, FMCG, Pharmaceuticals, etc. |
| Key Features | Simplifies supply chain, bulk purchasing, credit facilities |
| Valuation | $3.1 billion |
| Investors | GGV Capital, DST Global, Tencent, etc. |
Overview: A leading B2B e-commerce platform that connects manufacturers, wholesalers, and retailers across various categories like electronics, FMCG, and pharmaceuticals.
Key Features:
- Wide range of product categories.
- Simplifies supply chain management.
- Facilitates bulk purchasing with competitive pricing.
- Provides credit facilities to retailers.
Also read: Top 10 E-commerce Startups in india
2. Meesho
Founded in 2015 and based in Bangalore, Meesho is a social commerce platform that enables users to resell products through social media channels like WhatsApp, Instagram, and Facebook. It empowers women entrepreneurs to start businesses with zero investment. Meesho offers an extensive product catalog and provides support and training for new resellers. It boasts 120 million monthly users and 1 million registered sellers.
| Feature | Details |
|---|---|
| Overview | Social commerce platform enabling reselling. |
| Founded | 2015 |
| Headquarters | Bangalore |
| Categories | Fashion, Home, Electronics, etc. |
| Key Features | Zero investment reselling, social media integration, training for resellers |
| User Base | 120 million monthly users |
| Sellers | 1 million registered sellers |
Overview: A social commerce platform enabling users to resell products through social media channels such as WhatsApp, Instagram, and Facebook.
Key Features:
- Zero investment reselling model.
- Extensive product catalog.
- User-friendly app with social media integration.
- Support and training for new resellers.
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3. Zepto
Zepto, established in 2021 and headquartered in Mumbai, specializes in 10-minute grocery delivery. The startup leverages dark stores to ensure rapid delivery times and focuses on urban markets. Zepto has quickly gained popularity for its speed and convenience in grocery delivery. It has a valuation of $1.4 billion and has raised $200 million in funding.
| Feature | Details |
|---|---|
| Overview | 10-minute grocery delivery platform. |
| Founded | 2021 |
| Headquarters | Mumbai |
| Categories | Groceries |
| Key Features | 10-minute delivery, dark stores, urban focus |
| Valuation | $1.4 billion |
| Funding | $200 million |
Overview: Specializes in 10-minute grocery delivery, leveraging dark stores for quick commerce.
Key Features:
- Extremely fast delivery times.
- Broad range of grocery products.
- Advanced logistics and inventory management.
- Strong focus on urban markets.
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4. Flipkart
Flipkart, one of India’s largest e-commerce platforms, was founded in 2007 in Bangalore. It offers a wide range of products including electronics, fashion, and groceries. Flipkart is known for its extensive product range and significant sales events like the Big Billion Days. Acquired by Walmart in 2018 for $16 billion, Flipkart continues to expand its user base, with 200 million monthly subscribers.
| Feature | Details |
|---|---|
| Overview | Major e-commerce platform in India. |
| Founded | 2007 |
| Headquarters | Bangalore |
| Categories | Electronics, Fashion, Groceries, etc. |
| Key Features | Extensive product range, subsidiaries like Myntra and PhonePe, Big Billion Days sales |
| Acquisition | Acquired by Walmart for $16 billion in 2018 |
| User Base | 200 million monthly subscribers |
Overview: One of India’s largest e-commerce platforms, offering a wide range of products including electronics, fashion, and groceries.
Key Features:
- Extensive product range.
- Frequent sales and discounts.
- Subsidiaries like Myntra (fashion) and PhonePe (payments).
- Robust logistics network.
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5. BigBasket
BigBasket, founded in 2011 and headquartered in Bangalore, is India’s largest online grocer. It provides a vast array of products from fresh produce to household essentials. Known for its scheduled delivery slots and integration with the Tata Group, BigBasket handles a large volume of grocery orders daily and reported a revenue of ₹9,295.6 crore in 2023.
| Feature | Details |
|---|---|
| Overview | Largest online grocer in India. |
| Founded | 2011 |
| Headquarters | Bangalore |
| Categories | Groceries, Household essentials |
| Key Features | Scheduled delivery slots, Tata Group integration |
| Revenue | ₹9,295.6 crore (2023) |
| Acquisition | Acquired by Tata Group |
Overview: An online grocery store providing a vast array of products from fresh produce to household essentials.
Key Features:
- Wide selection of groceries and essentials.
- Scheduled delivery slots.
- Integration with Tata Group for enhanced logistics.
- High-quality sourcing of fresh produce.
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6. Delhivery
Delhivery, founded in 2011 and based in Gurgaon, is a logistics and supply chain services provider. It offers services such as express parcel delivery, freight, and third-party logistics. Delhivery has a nationwide delivery network, advanced tracking systems, and customizable delivery options. It has raised multiple funding rounds from global investors.
| Feature | Details |
|---|---|
| Overview | Logistics and supply chain services provider. |
| Founded | 2011 |
| Headquarters | Gurgaon |
| Categories | Logistics, Express parcel delivery, Freight |
| Key Features | Nationwide network, advanced tracking, customizable delivery |
| Funding | Multiple funding rounds from global investors |
Overview: A logistics and supply chain services provider offering a range of services from express parcel delivery to freight and third-party logistics.
Key Features:
- Nationwide delivery network.
- Advanced tracking and management systems.
- Comprehensive logistics solutions for e-commerce.
- Customizable delivery options.
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7. Instamojo
Instamojo, established in 2012 and headquartered in Bangalore, helps small businesses and individuals start, manage, and grow their online stores. The platform offers easy setup, integrated payment solutions, marketing tools, and a marketplace for digital goods. Instamojo serves over 1 million small businesses across India.
| Feature | Details |
|---|---|
| Overview | Platform for small businesses to start online stores. |
| Founded | 2012 |
| Headquarters | Bangalore |
| Categories | Digital goods, Payments, Online stores |
| Key Features | Easy setup, integrated payments, marketing tools |
| User Base | 1 million small businesses |
Overview: A platform that helps small businesses and individuals to start, manage, and grow their online stores.
Key Features:
- Easy setup for online stores.
- Integrated payment solutions.
- Marketing tools and analytics.
- Digital goods marketplace.
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8. Jumbotail
Jumbotail, founded in 2015 and based in Bangalore, is a B2B marketplace that connects local Kirana stores with suppliers for food and grocery items. It uses data science and technology to optimize the supply chain and offers a mobile app for easy ordering. Jumbotail also provides credit facilities to retailers and serves over 50,000 Kirana stores.
| Feature | Details |
|---|---|
| Overview | B2B marketplace for food and grocery items. |
| Founded | 2015 |
| Headquarters | Bangalore |
| Categories | Food, Groceries, FMCG |
| Key Features | Data-driven supply chain, mobile app, credit facilities |
| User Base | 50,000 Kirana stores |
Overview: A B2B marketplace connecting local Kirana stores with suppliers for food and grocery items.
Key Features:
- Extensive product range including staples and FMCG.
- Data-driven supply chain optimization.
- Mobile app for easy ordering.
- Credit facilities for retailers.
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9. Bizongo
Bizongo, founded in 2015 and headquartered in Mumbai, is a digital marketplace for B2B packaging solutions. It offers supply chain automation and digital supplier management through its proprietary platforms. Bizongo serves various industries including packaging, apparel, and textiles, connecting 1,500 manufacturers.
| Feature | Details |
|---|---|
| Overview | B2B packaging solutions and supply chain automation. |
| Founded | 2015 |
| Headquarters | Mumbai |
| Categories | Packaging, Apparel, Textiles |
| Key Features | Digital platforms for procurement, supplier management |
| Network | 1,500 manufacturers |
Overview: A digital marketplace for B2B packaging solutions, offering supply chain automation and digital supplier management.
Key Features:
- Customized packaging solutions.
- Digital platforms for procurement and supplier management.
- Wide network of manufacturers.
- Supply chain financing options.
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10. ShopX
ShopX, established in 2015 and based in Bangalore, is a B2B platform that transforms traditional retail with technology. It provides retailers with access to a wide range of products and services through its proprietary technology platform. ShopX focuses on enhancing the retail experience and has made significant social and economic impacts.
| Feature | Details |
|---|---|
| Overview | B2B platform transforming traditional retail with technology. |
| Founded | 2015 |
| Headquarters | Bangalore |
| Categories | Multiple retail categories |
| Key Features | Proprietary technology, extensive product catalog, retail enhancement tools |
| Impact | Significant social and economic impact |
Overview: A B2B platform aimed at transforming traditional retail with technology, providing access to a wide range of products and services.
Key Features:
- Proprietary technology platform.
- Extensive product catalog.
- Enhanced retail experience with tech solutions.
- Social and economic impact initiatives.
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Frequently asked questions (FAQs) with answers about Top 10 E-Commerce startups in India:
1. Udaan
Q: What is Udaan?
A: Udaan is a B2B e-commerce platform that connects manufacturers, wholesalers, and retailers across various categories such as electronics, FMCG, and pharmaceuticals. It simplifies supply chain management and offers credit facilities to retailers.
Q: When was Udaan founded?
A: Udaan was founded in 2016.
Q: What are the key features of Udaan?
A: Key features include a wide range of product categories, bulk purchasing options, simplified supply chain management, and credit facilities for retailers.
2. Meesho
Q: What is Meesho?
A: Meesho is a social commerce platform that enables users to resell products through social media channels like WhatsApp, Instagram, and Facebook. It is popular among women entrepreneurs for starting businesses with zero investment.
Q: How does Meesho work?
A: Users select products from Meesho’s catalog and resell them through their social media networks. Meesho handles the logistics, including product delivery and payment processing.
Q: What are the benefits of using Meesho?
A: Benefits include zero investment for starting a business, extensive product catalog, social media integration, and support and training for resellers.
3. Zepto
Q: What is Zepto?
A: Zepto is a grocery delivery platform that promises delivery within 10 minutes. It uses dark stores to ensure rapid delivery times and focuses on urban markets.
Q: When was Zepto founded?
A: Zepto was founded in 2021.
Q: What makes Zepto unique?
A: Zepto’s unique selling point is its 10-minute delivery promise, which is made possible through strategically located dark stores and advanced logistics.
4. Flipkart
Q: What is Flipkart?
A: Flipkart is one of India’s largest e-commerce platforms, offering a wide range of products including electronics, fashion, and groceries. It was acquired by Walmart in 2018.
Q: When was Flipkart founded?
A: Flipkart was founded in 2007.
Q: What are the key features of Flipkart?
A: Key features include an extensive product range, frequent sales and discounts, subsidiaries like Myntra and PhonePe, and a robust logistics network.
5. BigBasket
Q: What is BigBasket?
A: BigBasket is the largest online grocer in India, providing a wide array of products from fresh produce to household essentials. It is now owned by the Tata Group.
Q: When was BigBasket founded?
A: BigBasket was founded in 2011.
Q: What are the key features of BigBasket?
A: Key features include a wide selection of groceries and essentials, scheduled delivery slots, and high-quality sourcing of fresh produce.
6. Delhivery
Q: What is Delhivery?
A: Delhivery is a logistics and supply chain services provider offering express parcel delivery, partial-truckload freight, and third-party logistics.
Q: When was Delhivery founded?
A: Delhivery was founded in 2011.
Q: What services does Delhivery offer?
A: Delhivery offers a range of services including express parcel delivery, freight services, and comprehensive logistics solutions for e-commerce businesses.
7. Instamojo
Q: What is Instamojo?
A: Instamojo is a platform that enables small businesses and individuals to start, manage, and grow their online stores. It offers payment solutions, online store setup, and marketing tools.
Q: When was Instamojo founded?
A: Instamojo was founded in 2012.
Q: What are the key features of Instamojo?
A: Key features include easy online store setup, integrated payment solutions, marketing tools, and a digital goods marketplace.
8. Jumbotail
Q: What is Jumbotail?
A: Jumbotail is a B2B marketplace that connects local Kirana stores with suppliers for food and grocery items. It uses data science and technology to streamline the supply chain.
Q: When was Jumbotail founded?
A: Jumbotail was founded in 2015.
Q: What are the benefits of using Jumbotail?
A: Benefits include an extensive product range, data-driven supply chain optimization, mobile app for easy ordering, and credit facilities for retailers.
9. Bizongo
Q: What is Bizongo?
A: Bizongo is a digital marketplace for B2B packaging solutions and supply chain automation. It serves various industries including packaging, apparel, and textiles.
Q: When was Bizongo founded?
A: Bizongo was founded in 2015.
Q: What services does Bizongo offer?
A: Bizongo offers customized packaging solutions, digital platforms for procurement, and supply chain financing options.
10. ShopX
Q: What is ShopX?
A: ShopX is a B2B platform that transforms traditional retail with technology, providing access to a wide range of products and services for retailers.
Q: When was ShopX founded?
A: ShopX was founded in 2015.
Q: What are the key features of ShopX?
A: Key features include a proprietary technology platform, extensive product catalog, retail enhancement tools, and significant social and economic impact initiatives.
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